Websites for accountants
Accounting marketing is not done in April. It is done in January, before people choose, and all year for businesses looking for a permanent accountant.
Accountant website: two audiences
Individuals want a tax return done quickly. Businesses want an accountant all year. The site separates the two, with a different form for each.
Off-season accounting marketing
Businesses switch accountants after their year-end, not in April. On Growth, ads target those moments and the Google profile stays current all year.
Accountant advertising
Individual tax ads start in January and stop when you are full. Business ads run on a small budget year-round.
Essential $499/month, or Growth $1,999/month with managed ads and Google profile. Prices in CAD, plus GST/HST. See both plans
Your questions
We no longer want simple returns.
The site can feature business services only, and the form filters individual requests.
Do you write blog posts?
No. For a local firm, an active Google profile, clear service pages and reviews pay off more than a blog.
Should our fees be on the site?
For individuals, a starting price helps. For businesses, a range is enough.